About Us
A Digital Advertising Agency
SPUDO.com acquired a linkbuilding agency in 2023 called Cybersoup, which where later renamed to SpudoLinks! SpudoLinks main focus is to generate value to online Businesses. We see the global market as our working space, where we can use our creativity marketing skills in a competitive industry.
We have been building our own websites since the start of the company. Now we also help others with better positioning in the search engines world wide.
Today our team consists of 11 employees, all based in Aalborg in the top of Denmark!
René Sørensen
CEO
Michelle Møgelvang
Finance
Thomas Pallesen
Acquisition Manager
Patrick Pedersen
Chief Operating Officer
Angelika Benesova
Onboarding
Patricia Schnippat
Sales
Our Journey
2019
SPUDO was born in Aalborg, Denmark
In 2019 our company SPUDO was born, in local office community! We established an Affiliate Network, through which we provided advertising support to over 30+ operators across multiple countries within the first year. Simultaneously, we successfully attracted external advertising agencies that helped with advertising the same 30+ operators, later referred to as Affiliates. With the validation of our concept by a small but dedicated team of employees, we looked into 2020 with big dreams of growth!
2019
2020
Scaling an Advertising Agency
We made the strategic decision to relocate to a new office space late 2019, allowing us to shape our unique company culture. Simultaneously, this move positioned us closer to the city center, making our company more appealing to prospective talent. With each step we took, we expanded our collaborations with 150+ new operators and affiliates that year, all while still operating with a small, dedicated team of both full-time and part-time employees!
2020
2021
Bigger Inhouse Advertising Department
Looking back, 2021 was one of the most crazy years, where both our Operator, Affiliate and own inhouse advertising department expanded to new heights. All employees had to sprint that year to keep up with our customers demand and our new strategy with establishing a bigger inhouse advertising department that could help more Operators & Affiliates. This demanded more employees, more investments, more risk. We came out of that year with the best result in the company history!
2021
2022
IGB London Conference with own booth
After attending numerous conferences worldwide, it was high time for us to take the leap and set up our own booth. We targeted the largest iGaming conference, which was held at IGB London in 2022. Our entire team was present, eager to connect with both familiar faces and new operators and affiliates. Over the course of two intense days, our efforts yielded remarkable success. In fact, our achievements were so substantial that we found it necessary to bring onboard additional staff to manage all the opportunities that the conference had presented to us!
2022
2023
Acquisition of Cybersoup. SpudoLinks is born!
The essence of SPUDO’s DNA revolves around continuous growth in alignment with our core skillsets, strategic vision, and the enjoyment we find in learning new business areas. In 2023, we seized the opportunity to acquire Cybersoup, a prominent linkbuilding agency, seamlessly integrating it into the SPUDO ecosystem and rebranding it as SpudoLinks. This marked our first bigger acquisition, a strategic move aimed at strengthen the company’s standing for the future.
2023
